Cracker Barrel outrage

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PeakMetrics grabbed a sample of 52,000 posts made on X within the first 24 hours of Cracker Barrel’s announcement that it would be modernizing its logo to an admittedly very plain and generic design. In that timeframe, it found that 44.5% of all mentions of Cracker Barrel were flagged as likely or higher bot activity.

Release the snyder cut

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Earlier this year, Rolling Stone uncovered a WarnerMedia report revealing that fans used bots and other inauthentic users to boost the campaign for the release of the director’s four-hour-long cut of Justice League. The bots were allegedly part of a social media movement that turned toxic and resulted in online attacks, cyber harassment, and death threats toward Warner Bros. executives.

The run of the mill stuff that hits us

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The profile changes generally happen in batches, with multiple accounts being switched to the same repeated biography in the span of a few minutes. Most of the biographies express support for the Democratic Party and/or opposition to Donald Trump and the MAGA movement, although four of the accounts use a repeated biography expressing the opposite political stance. Several of the repeated biographies mention a distaste for cryptocurrency and porn.

This nightmare

What else?

I can't prove it, but I'm real suspicious of every controversy involving Sydney Sweeney.